User Experience Architect

• Oversee user experience and strategies of unl.edu
• Design and implement user interface for mission-critical web applications
• Develop digital marketing initiatives
• Conduct usability research to ensure initiatives are on-track
• Consult campus community on digital marketing best-practices

Lecturer

• Instruct journalism students on web development though JOMC 165
• Mentor students on careers in web marketing and communications

Assistant Director of Information Management

• Developed digital campaigns and plans for both graduate and undergraduate recruitment
• Directed web-based recruitment initiatives
• Administered personalized and targeted email marketing strategies

Computing Coordinator for Interactive Marketing

• Coordinated CRM software development to support recruitment campaigns

Marketing Intern

• Designed and developed the first iteration of the Office of Admissions website

Associate Consultant

• Develop and support digital marketing initiatives for clients across the country
• Built and managed and advanced marketing analytics deliverable used by dozens of my clients
• Conduct primary research on behalf of my clients to ensure correct campaign targeting and messaging
• Lead project strategies in search engine optimization, analytics, copywriting, information architecture, brand positioning, email marketing and content development